Book on ‘Marketing Mixology’ launched in Chennai on Wednesday

A book on ‘Marketing Mixology’ authored by Ambi Parameswaran was launched at an event hosted by Madras Management Association on Wednesday.

The launch of book that focused on four essential ingredients for marketing success was followed by a conversation between Mr.Parameswaran, author, brand coach and founder of Brand-building.com and L.Ramkumar, independent director, Angel Investor; Sathya Sriram, independent advisor; Manoj Padmanaban, chef, mixologist and restaurateur.